Cooper Debunks “Football Is for Food” Conspiracy in New Uber Eats Campaign

Lead Bradley Cooper joined forces with Special US and Uber Eats on September 15, 2025, to dismiss the viral “football is for food” conspiracy theory in a high-profile NFL marketing campaign airing during Sunday Night Football in the United States.

Nut Graf The Oscar-nominated actor, also a devoted football fan, stepped into the ad spotlight to refocus attention on the Philadelphia Eagles’ Super Bowl triumph rather than the outlandish claim that the NFL was created solely to sell game-day snacks. Cooper’s involvement underscores both his passion for the sport and Uber Eats’ strategy of blending celebrity appeal with humor to drive app engagement.

Campaign Highlights

• Celebrity Line-up: Cooper shares the screen with NFL legends Baker Mayfield, Troy Aikman and Jerry Rice in a series of spots emphasizing game-day delivery deals.
• Humorous Tone: Ads playfully trace the food-and-football “history,” then pivot as Cooper forcefully dismisses the theory.
• Digital Hub: Viewers are directed to a dedicated in-app page for ongoing promotions and exclusive Eagles-themed offers.

Impact and Reception Audiences responded positively to Cooper’s energetic delivery and clear messaging, with social-media chatter praising the fusion of sports, food and star power. Early metrics indicate a surge in Uber Eats downloads and promotional link clicks during the broadcast.

Looking Ahead The campaign will roll out new installments throughout the NFL regular season, reinforcing Uber Eats as the go-to meal delivery option for football fans nationwide.