Paramount Surges on AI Leadership Boost and Halloween Content Launch

Lead Paramount’s stock jumped 4.1% Thursday after appointing high-profile AI executives and unveiling its Halloween “Peak Screaming” collection on Paramount+ today, fueling investor and subscriber optimism.

Nut Graf The dual announcement underscores Paramount CEO David Ellison’s strategy to marry Silicon Valley expertise with streaming content expansion, positioning the company for growth after its recent Skydance merger and ahead of the lucrative Halloween season.

Content and Leadership Drive Investor Confidence Paramount SkyDance added Dennis Cinelli, ScaleAI’s finance chief, to its board and named former Meta VP Dane Glasgow as Chief Product Officer, signaling an aggressive push into artificial intelligence to enhance content recommendation and production workflows.

Shares climbed to $17.81 in late trading, marking a 1.7% net gain from Wednesday’s close, as analysts noted the hires could unlock efficiency and new revenue streams in a competitive streaming landscape.

Paramount+ Peaks Screaming Collection Debuts On September 17, Paramount+ launched its annual “Peak Screaming” Halloween slate, featuring over 450 horror titles and the original film VICIOUS starring Dakota Fanning. The collection kicks off ahead of an October 10 premiere of VICIOUS following its Fantastic Fest debut, signaling Paramount’s content firepower for subscriber retention.

Tulsa King Renewed, UFC Rights Bolster Future Growth Separately, Paramount+ renewed Tulsa King for a fourth season starring Sylvester Stallone, reinforcing its commitment to flagship originals. The company also secured a seven-year, $7.7 billion UFC streaming and broadcast deal beginning next year, diversifying its sports portfolio and adding a recurring revenue stream.

Future Outlook With content launches, leadership enhancements, and strategic sports partnerships, Paramount aims to sustain momentum into year-end. Investors will watch upcoming quarterly results to gauge AI integration impacts and subscriber growth trends.